Our client’s goal was to enhance various printed media (magazines, posters, banners, etc.) with interactive experience using augmented reality. With AR, certain areas on the reading materials can be overlayed with digital information of a different kind: from videos, images, and 3D models to weather information and buttons that bring additional functionality, etc.
The task of automatic document analysis and recognition is very common in everyday life. Basically, every time when a user needs to automatically parse and recognize some content from a picture captured with a mobile phone/tablet or a scanned document – for example, text, tables, links, etc., automatic document recognition and text analysis come to the stage.